The Swiss Alps are the hub of Switzerland winter holidays and for good reason. Part of Europe's biggest mountain range and boasting its highest pistes, they're also the Continent's leading winter sports region, with world-class ski resorts, hi-tech ski lifts, a superb transport network, outstanding ski schools and sports like ice skating, cross-country skiing, hiking, tobogganing, snowboarding and more. And in terms of skiing, the Swiss Alps have something for everyone, with magnificent slopes packed with top-class runs, from fantastic beginner and intermediate slopes to challenging black runs for advanced skiers.
What's more, we offer fantastic deals on Swiss Alps hotels, apartments and chalets, giving you amazing value and a fantastic choice of locations, from low-key villages to chic, buzzing resorts. Away from the slopes, there's so much to do on Swiss Alps holidays. Explore quaint villages, follow hiking trails, browse chic boutiques, relax in mountain restaurants or dive into exciting après-ski, all against a picture-postcard backdrop of snow-clad peaks and steep valleys. And during your Swiss Alps holiday, make sure you sample the delicious cuisine served at the welcoming Alpine restaurants, 'stublis' and bars. Enjoy sticky cheese fondue and hearty rosti and toast your wintry exploits with heart-warming Glühwein or Swiss wine.